The Nike swoosh is one of the most iconic logo designs of all time, recently voted 9th most recognisable logo on the planet, it is worn by some of the sporting world’s most notable players and champions. You’d think it was created by a global brand design agency – but it wasn’t, keep watching to find out about the real brand story behind the Nike Swoosh.
In this episode, I go over the Nike logo history, explain what makes the logo so iconic and what you can take away from it to use for your business.
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