Rebranding Case Study – Twitter Rebrand 2021

Rebranding Case Study - Twitter Rebrand 2021

Twitter’s recent rebrand might not appeal to everyone but it has effectively defined who they are as a brand and their role in the social landscape. The rebrand was based on the idea of the ‘global conversation’ and they used some interesting techniques to pull together this layered, textured rebrand.

In this episode, I go over the Twitter rebrand case study and explain what you can take away from it to use for your business.



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Rebranding Case Study - Kia Rebrand

Rebranding Case Study – Kia Rebrand

What can you learn from the recent Kia rebrand about changing brand perceptions in the marketplace? In this episode, I look at the recent Kia rebrand and explain why this was an important time to rebrand, how the process was strategy led and what you can take away from this to use with your business.

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