Podcast

Brand building and brand strategy podcast designed to help you to unlock your brand's potential so you can stand out from the competition and create impact.

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The Power of a Memorable Brand Name With Alexandra Watkins
Podcast

The Power of a Memorable Brand Name With Alexandra Watkins

In the competitive landscape of branding, the importance of a memorable name cannot be overstated. Alexandra Watkins, a renowned expert in the field and author of Hello, My Name is Awesome: How to Create Brand Names That Stick, joined us for a fascinating discussion on the art and science of naming brands.

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Mastering Brand Positioning
Podcast

Mastering Brand Positioning: Insights from The Unified Brand Podcast with Kathy Galloway

In this episode of The Unified Brand Podcast, we sit down with Kathy Guzmán Galloway, a seasoned strategist and CEO of The Clarity Wizard, to uncover the secrets of successful brand positioning. With over 20 years of experience in the consumer packaged goods (CPG) industry, Kathy shares invaluable insights on how to truly understand your consumer, the importance of precise brand messaging, and how to pivot your strategy for maximum impact.

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The Strategic Shifts Reshaping Brand Growth in 2026

Why the brands that win next won’t be the loudest — but the most unified.