Podcast

With the current shifting retail landscape. Have you considered loyalty begins the moment after purchase? Well, In today’s episode we are joined by Tomas Diaz, co-founder and CEO of FlexEngage.

With the rise in voice assistant platforms, smart speakers and wearables. Have you thought about your brand’s presence in this space? Well, In today’s episode we are joined by Chip Edwards, a Partner at Create My Voice.

Brand strategy workshop and the 4 reasons you should workshop you brand. This episode explains what a brand strategy workshop is, the objectives it should achieve for you brand and the 4 main benefits of partaking in one.

8 Important steps to build a brand strategy and grow your brand. This episode explains how to develop a cohesive brand strategy to help you stand out from the competition and grow your brand

Brand differentiation strategies to stand out from the competition. This episode explains what brand differentiation is and why it is important to differentiate your brand from the competition. It also gives you some strategies to help you to differentiate your brand.

3 step messaging framework to position your customer as the hero. This episode goes over a recent client meeting whereby they were reverting back to old messaging and marketing tactics and habits by positioning the brand as the hero and not the audience.

How to create a successful brand that your audience loves – 7 key traits. This episode explains the seven key traits of successful brands and how you can use them to create a brand your audience loves.

Branding vs Marketing, what’s the difference and how do they grow your business. This episode explains what the differences are between branding and marketing.

Why a strong brand is important for your business success. This episode explains the role a strong brand has on your business success, the main traits of strong brands and gives you some ideas on what you can do to strengthen and build your brand.

Brand differentiation strategies to stand out from the competition. This episode explains what brand differentiation is and why it is important to differentiate your brand from the competition. It also gives you some strategies to help you to differentiate your brand.